How to Start an Online Supermarket with Home Delivery: A Step-by-Step Guide
Matjarji · · 3 min read
In short
To start an online supermarket: arrange products in clear sections (produce, dairy, canned goods, cleaning), add photos and up-to-date prices with the selling unit (piece, kilo, pack), choose an easy ordering method such as a cart that sends the order to WhatsApp, and set delivery times, fees and a minimum order. You don't need an expensive custom app — a store link does the job.
Create your supermarket store on Matjarji →Grocery customers order often and come back every week, which makes selling online profitable for this business when it's organised. Many think they need a custom «app», but an online store with a link that opens on any phone does the same job at a fraction of the cost.
1. Arrange sections like the shop
- Fruit and vegetables.
- Dairy, cheese and eggs.
- Meat and chicken (if you sell them).
- Canned goods, pulses and oils.
- Drinks and snacks.
- Cleaning and personal care.
2. Clear units and prices
State the selling unit for each product: «kilo», «piece», «500 g pack», «bunch». Food prices change often, so update them regularly, and for fruit and vegetables explain that weight is approximate and the final price may vary slightly with the actual weight.
3. A fast way to order
Grocery customers order dozens of items at once, so they need a cart to build the order and send it. The «cart + WhatsApp» mode suits this well: the order reaches your WhatsApp neatly with quantities and total, and you contact the customer about substitutes when something is out of stock.
4. Delivery: times and minimum order
- Define the nearby areas you can serve quickly.
- Show the delivery fee clearly.
- Set a minimum order that makes delivery worthwhile.
- Offer delivery windows, such as morning and evening.
5. Substitutes for missing items
Agree with the customer in advance: do you swap a missing item for a similar one at the same price, or call first? It prevents disputes at delivery.
6. Bring customers back
Weekly offers on staples, notifications about new deals and a coupon for the second order. A happy grocery customer orders every week.
How to create a supermarket store on Matjarji
If you run a grocery or supermarket, your online store can be ready today. Matjarji is an online store builder made for Arab merchants wherever they are: you create a supermarket store in about five minutes, with no technical skills and no commission on your sales.
- Go to the store creation page.
- Choose the «supermarket» business type and a plan.
- Write your store's name and pick its own address, like your-name.matjarji.com.
- Add your WhatsApp number, how customers pay (cash on delivery, Sham Cash) and your delivery fee.
- Press create: your store is online with sample products you edit with your own photos and prices.
What you get:
- Organised orders in a dashboard or sent to your WhatsApp, with guest checkout if you want it.
- Cash on delivery and Sham Cash, with your delivery fee shown before the customer orders.
- Discount coupons, notifications for your customers and statistics on visitors and orders.
- Product and category pages built for search engines, so new customers find you on Google.
- A fixed subscription with no commission on your sales, paid by Sham Cash or Western Union.
Plans: «Intilaqa» is the low-cost plan to begin with; «Tawassu'» and «Riyada» are for more orders and come with a free trial, so you can try your store before paying. Current prices and offers are in the pricing section.